Chaloné is not just a store. It is a style realm of luxury intimate apparel. It is where affordable luxury and lifestyle become synonymous with modern beauty. It is the epic of Chaloné. Accueil.The enigmatic ménage a trios, who complement one another's strengths, live by their passion and dynamism, and embrace the new era of revolution in CLIA.Driven by determination to redefine and shape the mindset of Singaporean women on lingerie, the trio sacrificed financial security, taking the plunge of being foolish entrepreneurs. They never looked back since.